CARE FOR BLONDE HAIR WITH PURPLE SHAMPOO This purple shampoo has ultra violet pigment and Triple Acid Protein complex to tone, strengthen and brighten all in one for a brighter*, stronger** blonde.
The ultra violet pigments help to preserve blonde hair color between appointments by keeping undertones at bay.
How to use Use as a complete system with Color Extend Blondage Conditioner.
Wearing suitable gloves, apply to wet hair, lather and rinse well.
Repeat if necessary.
For maximum benefits, leave second lather on 3-5 minutes.